Twice a year, show designers’ teams try their hardest to get the perfect front row for their show at London Fashion Week. And each time, although the people may change (aside from Anna Wintour), the formula is pretty much the same.

If we’re being honest, designers only want people on their front rows who can a) afford the clothes and b) influence the sale of their clothes, so naturally it’s a collection of celebs/important folk in the fashion world and incredibly wealthy people.

So who would make up the perfect front row?

1. American Vogue editor-in-chief Anna Wintour, obvs. 

American Vogue editor-in-chief Anna Wintour waits for the Tory Burch Spring 2016 collection to be modeled, during Fashion Week in New York
The woman all the designers want at their shows (Richard Drew/AP/PA)

2. A supermodel.

From left, editor-in-chief of American Vogue Anna Wintour, model Kate Moss, Princess Charlotte Casiraghi, and French businessman Francois Pinault attend Gucci women's spring-summer 2015 show, part of the Milan Fashion Week
Kate Moss NEXT to Anna Wintour, what a combination (Luca Bruno/AP/PA)

3. A fashionista. 

Alexa Chung== Phillip Lim Spring Summer 2016 Women's Show
Alexa Chung has been at a few New York fashion week shows (Jared Michael Siskin/AP/PA)

4. An ‘it’ girl (probably turned fashion columnist). 

Olivia Palermo poses as she arrives at Dior's Spring/Summer 2015 ready-to-wear fashion collection presented in Paris, France, Friday
Olivia Palermo (Thibault Camus/AP/PA)

5. A  ’current’ British pop star. 

June Ambrose, Rita Ora, Tyga
Rita Ora would be a perfect choice this year (Clint Spaulding/AP/PA)

6. Someone from Made In Chelsea.

Millie Mackintosh and Rosie Fortescue
Millie Mackintosh or Rosie Fortescue are Fashion Week regulars (Yui Mok/PA)

7. Cara AND Poppy Delevingne.

From left, Mario Testino, Poppy Delevingne and Cara Delevingne, front row at Stella McCartney's ready to wear fall-winter 2015-2016 fashion collection during Paris Fashion Week, Paris, France, Monday, March 9, 2015
The sisters are regular front row attendees during the month of fashion (Thibault Camus/AP/PA)

8. A rising star.

Emily Ratajkowski
Emily Ratajkowski (Paul Bruinooge/AP/PA)

9. An A-list actor. 

Photographer Mario Testino, 2nd from right, along with actors Rosie Huntington-Whiteley and Eddie Redmayne
Eddie Redmayne seems to have a keen interest in fashion (Joel Ryan/AP/PA)

10. A YouTuber.

Tanya Burr attending the 2015 GQ Men of the Year Awards at the Royal Opera House, London
Tanya Burr (Ian West/PA)

11. A pair of famous friends.

Harry Styles (right) and Nick Grimshaw on the Front Row for the Fashion East Spring/Summer 2014 fashion show on day five of London Fashion Week at the Topshop Show Space, London.
Other famous pairings include Keira Knightley and Sienna Miller, or Taylor Swift and Karlie Kloss (Gareth Fuller/PA)

12. Anyone affiliated with the designer (eco-pioneer Vivienne Westwood had Natalie Bennett at her AW15 show).

Shami Chakrabarti, Paloma Faith, Natalie Bennett and Sadie Frost at the Vivienne Westwood show
The Green Party Leader loves a bit of eco fashion (Dominic Lipinski/PA)

13. A celebrity with a massive social media following.

Michelle Keegan attending the Julien Macdonald Autumn/Winter 2015 London Fashion Week show
Like Michelle Keegan (Yui Mok/PA)

14. The designer’s (preferably famous) significant other.

British soccer star David Beckham takes a photo with his children in the front row after the Victoria Beckham Fall 2015 collection show during Fashion Week,
The Beckhams at VB’s show in New York (Jason DeCrow/AP/PA)