A NEW bus service between Gloucester and the north of Bristol has been launched.
The Belles Express is an hourly coach service run by Stagecoach West which takes inspiration from the region's aviation history and made its maiden journey on Monday, March 23.
The service runs from Gloucester Bus Station, Waterwells Park and Ride, AZTEC West, Cribbs Causeway, SGS Filton College, MoD Abbey Wood and the University of West England.
Buses will run hourly starting at 5.55am Monday to Saturday and are equipped with WiFi, an onboard toilet and power sockets with a return fare costing £8.
The firm chose to use a classic 1940s retro airline feel for the coach. The outfit that Millie, the Belles Express icon, wears in the image on the bus is designed to look like an airline uniform, tying in with the traditional bus driver hat that will be introduced to drivers of Belles Express.
Rupert Cox, managing director of Stagecoach West, commented: “We’re extremely excited about the launch of Belles Express; we’re changing the daily commute for many passengers, giving them more luxuries than they’d find on their alternative routes, and also saving them some money at the same time.
"This investment in the region will help connect more people, and by using the M5 a quick link between Gloucester and North Bristol.”
More details about the Belles Express can be found at: www.stagecoachbus.com/west
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