BUDGET hotel chain Travelodge, which operates three hotels across South Gloucestershire, has launched a new recruitment programme, targeting mums and dads looking to get back into work.
The firm is offering jobs with hours that fit around the school run, a work buddy and access to management training.
This programme is designed to help attract some of the area’s unemployed parents into hospitality.
Jobs involved in the programme include: hotel manager, assistant hotel manager, receptionist, bar café team member, housekeeper, and housekeeping team member, as well as support roles.
To design this new initiative, Travelodge commissioned a survey with YouGov to gain further insight into the challenges unemployed mums and dads are currently facing.
Key findings revealed that 86 per cent of unemployed parents would like to return to work.
However 59 per cent of parents reported that the scarcity of jobs with flexibility around the school run was the biggest challenge to finding work.
Six out of ten (61 per cent) of unemployed parents reported that they have lost their confidence whilst staying at home to raise a family and are apprehensive of returning to work.
Further findings revealed that 41 per cent of parents are eager to work in order to regain their personal identity and not be labelled just a parent. In addition 31 per cent of unemployed parents reported that they are bored at home and want to work in order to exercise their mind and learn new skills.
More than a quarter (26 per cent) of adults reported that they want to work because they miss adult conversation.
Peter Gowers, Travelodge chief executive said: “We see vast untapped potential in parents who want to return to work.
“YouGov research shows that many parents want to get back into a job, especially one that can lead to a career, and the first step is often the hardest.
“We’ve based our new programme on making it easier than ever for mums and dads to work around the school run and climb the career ladder whilst raising their family.”
Travelodge has hotels in Filton, on the M48 services by the Severn Bridge, and at Cribbs Causeway. Details via: travelodge.co.uk/careers/working-parents/
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